Why Your Website Should Be As Well-crafted and Artisanal As Your Menu

Your restaurant ambiance is divine, your food is sumptuous, and the competency of your staff can rival any 5 Michelin star restaurant. But if your website does not evoke this, consider your business dead. Gone are the days when you all you had to worry about is your menu. In fact, 89% of customers will research for restaurants online before visiting personally, and your website is often the first face your diners first see with your business. And 3 out of every 10 will abandon your website altogether if it’s not easy to view on a mobile device. People are prone to make snap judgments and your website is no exception. It takes about 50 milliseconds (that’s 0.05 seconds) for users to create an opinion about the overall vibe of your restaurant based on your website, and this is a key determinant whether they’ll stay and book or just leave and look for another that meets their expectation. So your website better deliver. Do you think it can? If you can see these on your website, then you’re in tip-top shape:  


We cannot emphasize just how important a responsive website is. Your website should look great in all types of screens, because you never know if your diners are viewing your site in their smartphones, tablets or desktops. You should address this by prioritizing responsive web design that only has a set of code that adapts (or “responds”) to the type of device it’s being viewed on. Deliver a website experience your visitors will love: 94% of consumers view website design as the reason they trust or reject a website. If your visitors do not trust you, they will not do business with you. We will develop a website that builds credibility and helps your business stand out using the latest design technology!


Remember that with 89% of diners searching for places to eat on their mobile phones, it’s definitely easy to share their finds with their friends because hey, sharing is caring! Why don’t you make it easier for everyone by putting up links or icons that link to your social media accounts! Give website visitors the opportunity to keep in touch with you. It means you are open for comments, suggestions, and maybe a great review! This is also a great way to extend reach and improve the effectiveness of your posts.


According to a study, 80% of customers want to see your menu before eating at your restaurant. Guests want to see your menu quickly and easily, often from their smartphones first. So this means to please do not put your menu in a downloadable PDF format. You want your guests to have a pleasurable dining experience and it often begins at your website. Please make the experience easier for them. Menus should be easy to find and share and can be easily seen on your website’s homepage.   

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